Product Owner Role – What Scrum Leaves Out

The Product Owner role in Scrum is a well-defined description of how a single person who represents the business interacts with a Scrum team to get software or products implemented that the business wants or needs. This is in no way a complete description of what the business has to do to reach that point, nor is it intended to be.  But too many Scrum teams think that the description of Product Owner is a complete description of the business role and do not recognize why the person they think should be in the role is seldom the right person. So what does the business do?  First, we have to identify what the business means. In this context the business is how the company makes money. It can be for example a product, product family, business line, or service unit.  Sometimes the business is an internal unit of the company, such as accounting, that supplies necessary services to the corporation. Someone is responsible for that business, typically someone who is reporting directly
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